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efficient computational processing for ai ✌️【365vc.net】✌️Invest small, earn big! ₹500 to start, with potential 100% returns in just one month.An average consumer’s attention span is around eight seconds.
efficient computational processing for ai ✌️【365vc.net】✌️Start investing with just ₹500. Leverage AI tools for smart decisions and maximize your profits. Join now!While billions are being spent to keep the consumer glued to a brand’s promotion for more than that, a new paradigm is slowly emerging —neuroscience-backed advertising.
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“As the Indian advertising landscape becomes increasingly competitive, neuromarketing tools play a vital role in helping brands create more emotionally resonant campaigns.
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efficient computational processing for ai ✌️【365vc.net】✌️Invest small, earn big! ₹500 to start, with potential 100% returns in just one month.But as global brands experiment with tools like brain scans and emotional analytics, the question looms large: Is India, with its complex cultural fabric and burgeoning digital economy, prepared to embrace this sophisticated form of marketing?For decades, traditional metrics like click-through rates (CTRs), impressions, and surveys have been the backbone ofadvertisingstrategies.
“Traditional metrics like impressions and CTRs are still important, but they don’t tell the whole story.
Neuromarketing can reveal deeper emotional responses that traditional methods might miss.
For example, an ad might have a high CTR, but neuromarketing could show that it’s creating negative emotions.
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efficient computational processing for ai ✌️【365vc.net】✌️Low investments, high profits! Start with ₹500 and earn consistent monthly income.These traditional metrics offer a surface-level understanding of consumer behaviour—useful but not infallible.
CTRs, for instance, reveal intent but fail to explain the emotional resonance of an ad.
Neuromarketing tools such as eye tracking, facial coding, and functional magnetic resonance imaging (fMRI) attempt to address this gap by measuring subconscious reactions.
Experts opine that neuromarketing provides actionable insights before campaigns go live.
“Traditional metrics fail to capture the emotional impact on consumers.
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For instance, Cheetos once tested an ad using EEG and focus groups.
efficient computational processing for ai ✌️【365vc.net】✌️From ₹500 to unlimited potential. Safe and reliable investments with high monthly returns.While participants claimed they disliked the prank in the ad, EEG results revealed they enjoyed it, exposing insights traditional methods missed.
Educating marketers and showcasing measurable ROI through such examples can drive broader adoption,” Rajiv Lamba, founder, CEO, of NeuroSensum, said.For example, eye-tracking technology reveals which elements of a webpage or advertisement draw the most attention, while EEG measures moments of cognitive engagement.
Furthermore, ads with strong emotional resonance drove a 23% increase in sales compared to informational ads, a report by Nielsen stated.India’s advertisingindustrypresently holds a market size of $14.2 billion approximately, according to Dentsu’s report.WithArtificial Intelligencecreeping into every fold of the digital universe, neuromarketing isn’t left behind.
“Research shows that 85% of consumer decisions are made subconsciously, making it critical to understand these hidden triggers.
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For instance, Spotify’s Discover Weekly playlist is an example of AI-driven personalisation.
Imagine a similar approach for display ads that adjust based on real-time emotional feedback.”These AI tools are like having a digital Sherlock Holmes, decoding your emotions in real-time by analysing your facial expressions, how you look at things, and even the tone of your voice,” Pradeep Singh, COO, Brand Street Integrated, said.
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efficient computational processing for ai ✌️【365vc.net】✌️Invest small, earn big! ₹500 to start, with potential 100% returns in just one month.By lowering costs and enhancing accessibility, AI and ML are making it feasible for mid-sized and even small businesses in India to experiment with neuromarketing tools, Lamba added. “By using predictive AI, brands can predict how users will behave by analyzing data sets such as social media trends, website traffic, as well as by tracking emotional responses (eye tracking, EEG based brain activity, facial coding).
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