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Complaining about bad tourist amenities is about to get a lot harder in Italy if a new law being considered by the country’s parliament gets the go-ahead.
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“Today marks an important step for the protection of our businesses,” Santanchè said as she introduced the legislation. “We are keeping our commitment made in defending the entrepreneurial fabric of Italian tourismby guaranteeing a fair and transparent market.”
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How reviews are written will also be impacted, and the right to reply and demand the removal of bad reviews by hotels or restaurants is also covered in the legislation draft. The law also allows tourism entities to request the removal of any bad reviews — even true ones — after two years if the problem has been demonstrably addressed.
sms lifesciences india limited (smslife) stock rallies ✌️【Freelance Investing】✌️ Expert predictions with real-time stock trends, futures prices, and exchange rate changes to help you select stocks accurately and increase investment returns. The new law would also make it illegal to pay someone to write a positive review, or to offer incentives like discounts for services if they do, according to Italy’s Communications Regulatory Authority, which would be tasked with enforcing the legislation.
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Confescercenti Nazionale, an association that represents small tourism entities, said the proposed law doesn’t go far enough.
“We expected a lot and we find very little,” the group said in a statement after the bill was introduced Tuesday. “It is certainly insufficient to effectively enhance the system of Italian micro, small and medium-sized enterprises.”
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“Any measure that guarantees greater transparency to consumers in the choice of products and services is welcome,” the group said in a statement.
“In the same way, however, it is necessary to regulate the sphere of social networks more effectively, where a myriad of influencers and micro-influencers review restaurants, clubs, spas and accommodation facilities every day through contents that appear to be personal and disinterested opinions, but which in reality are the result of commercial agreements or grants of gifts that are not always clearly communicated to the public.”
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