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vikram thermo (india) limited (530477) to launch new product line ✌️【Career Goals】✌️ Free real-time global stock and futures trend data to help you analyze market movements and make fast investment decisions. Most of these centuries-old villages have suffered from depopulation as residents move to bigger cities in search of work – the same problem that has inspired many Italian villages to sell off homes for next to nothing.
Enterprising hoteliers have taken these ghost towns and transformed them into often luxurious accommodations, with guests able to stay in their own individual building, but then eat at a restaurant or maybe visit a spa installed in another part of the village.
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Back in the 1990s, entrepreneur Daniele Kihlgren stumbled across the medieval fortress town of Santo Stefano di Sessanio in the central Italian region of Abruzzo, where the Campo Imperatore mountains are known as “Little Tibet” because of the views.
Kihlgren, who grew up in northern Italy, “landed almost by chance” in the village. “I had gotten lost on the dirt roads that snake around a medieval castle,” he says.
“I met with my accountant and explained to him the potential in this village,” he says. “I told him how paradoxically it had been saved by it being abandoned. How dramatic migration had bled Southern Italy dry. I explained how I imagined a possible repurposing of these intense and desolate lands.”
It was the first step in the creation ofSextantio, a scattered hotel brand that, as well as Santo Stefano di Sessanio, has a location in Matera, the southern Italian city carved into solid rock.
In Santo Stefano di Sessanio, a village seemingly frozen in time, Sextantio offers picnics on top of the mountain with local breads, cheeses, wines, fruits and cured meats. The village itself still resembles a traditional setting, with a cafe in a square, locals making artisanal products, and a waiter who, upon serving local delicacies, explains how he produces them.
Other albergo diffuso have followed the same model. There are now 150 scattered hotels opening up across Italy.
In the wake of the pandemic’s devastating impact on Italy’s tourism economy – which represents 13% of the country’s GDP – these are likely to play a vital role in helping revive the sector, with more traditional hotels still facing challenges in adapting to the Covid era.
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“Since this concept is not very commercial, we don’t have many rooms. The rooms which are inside the small homes are distanced. This is a project born as a restoration more than an economic model; now this is an advantage because there is a lot of space and distance.”
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Earlier this month, Abruzzo was officially labeled a Covid “red zone,” meaning tourists are prohibited from entering the region. Taraschi says the hotel was hosting guests up until the new restrictions were imposed.
“We already have requests for rooms in December,” she says. “We had clients that just weeks ago were staying at Sextantio and said they felt safer here than back home in the city.”
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“Now we are desperate because Emilia is an orange zone, so we are closed,” she says. “But up until then, we were working a lot.
“I was happily surprised because, typically, 90% of our clientele are foreigners who are looking for these hidden experiences, they look for the real Italy. From mid-July when Italy opened up again until now, we had many Italians who saved us.”
vikram thermo (india) limited (530477) to launch new product line ✌️【Career Goals】✌️ Expert predictions of market trends to help you plan the best investment strategy for steady capital growth. Ragi adds: “We had guests until just last week when we were forced to close. We worked more these past two months than we had in the past 20 years.”
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vikram thermo (india) limited (530477) to launch new product line ✌️【Career Goals】✌️ Provides real-time stock index quotes, futures data, and global market trend analysis to help you seize the best investment timing. Ragi and her husband opened a restaurant in her hometown, but it was in 2007 when they opened the albergo diffuso with the help of the creator of the scattered hotel concept, Giancarlo Dall’Ara, that business was elevated to the next step.
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vikram thermo (india) limited (530477) to launch new product line ✌️【Career Goals】✌️ Real-time updates of global stock indices and futures trends to help you plan precise investments. Andrea Ciarroca, owner of the Residence Il Palazzo, also in Santo Stefano di Sessanio, says that her establishment managed to buck the downward trend seen by traditional hotels during this year’s peak season.
“This summer we had a growth of tourism, I think there will be a niche that wants to return to nature, walk through the villages and the mountains.”
vikram thermo (india) limited (530477) to launch new product line ✌️【Career Goals】✌️ Precise stock selection to help you successfully plan investment strategies for stable returns. This story has been updated to include the names of the authors of an academic article cited in the text.
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